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Course ID: 300013

 

Fundraising on School & Library Web Sites

Make your Web site work for you! With ongoing budget crunches, schools and libraries need to be innovative in finding methods of generating revenue to defray costs. There are attractive, practical ways to work revenue generation into your Web site while still staying true to your educational mandate. This session is designed as a creative workshop where participants will be guided through methods and issues surrounding fundraising on school and library web sites. By the end of this session, participants will be able to add simple fundraising initiatives to their Web sites in less than three hours. In this session you will:

  • compare traditional fundraising to online methods
  • look at how other school and library sites are using fundraising features on their Web sites
  • consider options such as direct sales, affiliate programs, auctions, stores, and direct donations
  • evaluate what would be appropriate for your environment
  • discuss how to introduce and promote the idea to your stakeholders
  • look at tools to make it happen on your site
 

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